The Most Powerful
Marketing Strategy You Can Use
Good lead opportunities are hard to come by
The Power of Retargeting Ad Campaigns
As an advertiser, you have full control over your Retargeting Ad Campaign
- Set your own ad schedule and spending budget to fit your marketing needs
- Choose the number of ads a person sees on their device each day
- Choose the number of days a person sees your ad after leaving your website
- Choose to market only first-time visitors (unique) or returning customers
- Change creative content and messaging on the fly to fit your objective
- A/B test campaign messages to see what gets the best results
- Run unique ad campaigns based on what visitor’s viewed on your website.
Convert Your Web Traffic
Into Customers
When it comes to marketing your business, there are many options available. All have the same objective in mind, to drive traffic to your website, get customers through the door, or start a conversation.
Retargeting Advertising Campaigns (RAC) are a powerful marketing strategy specifically designed to re-engage website visitors who leave before a call to action is made. It does not matter what marketing channels are used to direct viewers to your company’s website, having an opportunity to convert them into a customer is essential. The objective of a RAC is to keep your company’s brand in front of visitors for a set period of time after they leave your website. RAC are cost-effective because ad delivery is based only on the number of viewers visiting your website.
In Comparison, Direct Advertising Campaigns are designed to find “people of interest” that are outside of your normal marketing network. Specific targeting parameters are used to find your desired audience. Ad placement is far more random then retargeting campaigns and conversions are lower.
How Retargeting Ad Campaigns Drive Conversions
We see retargeting campaigns in action every day. Most of us never give it a second thought because these ads are so common and appear across multiple media platforms. Ads seem to follow you from one website to another, to social media pages, or even your device apps. Its not a coincidence that you are seeing these ads, it’s a planned marketing strategy. See retargeting example
Retargeted ads come in several media options including display banners, audio ads, or video commercials that keep your businesses brand on the devices of “People of Interest”. These viewers went to your website for a reason, so take advantage of the lead opportunity while you have it. Their devices can become powerful marketing platform for your business.
Let RAI Media set up a RAC for your business. We take care of it all including messaging, creative content design, talent production, and campaign management.
Contact Us Today To Get Started
Stay engaged with your website visitors and turn them into customers through personalized, cross-platform marketing.
Choose your Retargeting Media Format
Digital Display Banners • Streaming Audio Ads • Video Commercials
Choose your Retargeting Media Format
Digital Display Banners • Streaming Audio Ads • Video Commercials
Contact us for a free consultation.
All Six display banner sizes are included with
every Retargeting Ad Campaign
Your banner ad may appear on any website or device, so we are prepared for any banner location
Begin Your Retargeting Campaign
Share your company information and your contact information. Our digital media specialists may need to contact you for more details. If you have any questions, contact us anytime.